Consider ways to communicate the message with minimal use of text and more use of images and graphics. In 1977, Apple coined the slogan, “Simplicity is the ultimate sophistication.” Decades later, the slogan still rings true, especially for emails. Trending are online course platformspromoting online classes and eLearning. this invitation shows that invitations don’t have to be super fancy depending 3) GDPR Webinar - Mirroring Tone With Topic. I hope you have found some examples here that you can use for inspiration – good luck, and I hope that your event is amazing! It’s focused around a key graphic and you can get a good idea about the event at just a glance! To summarize, here are 5 key takeaways that touch on each of the main categories. Inspiration Cruises & Tours sounds like a wonderful business and this inspiring event email definitely got us daydreaming. Key takeaway: Make sure to invest the appropriate amount of time and effort into creating an attractive design – it can spell the difference between success and failure for your email. Topics: An example by Piperlime. Most catchy, attention-grabbing corporate meeting invitations have some things in common. And just like any other skill, you need to learn and keep on practicing to get better. Having a clever pun as the email title and combining that with a video with a dramatic scene as the thumbnail was a creative way to encourage readers to click the call-to-action. 1 Lead Magnet Promotion Email. It’s crucial that you put your best foot forward, so make sure to proofread the copy before hitting “send”. Thus, making sure the brand is represented accurately and consistently throughout the email is key to an event invitation. Key takeaway: Cut to the point and your invitees will love you for it. The most popular online events are webinars, and live streams. While these three emails do not share the same quality, what they do share is a clever and effective way of conveying the core message. When it’s a serious business event you want to use very polite language and simple design, whereas you can shine when designing a party reminder and show off how creative you are. All you have to do now is to insert your own images and photos of the speakers, edit the date and topic of the meeting. Link to a page of the agenda, if you’d like to keep your email short. There should be at least 4 reminder emails in a sequence. In your letter, reference your most relevant or exceptional qualifications to help employers see why you're a great fit for the role. Making the value prop clear and specific will help to drive action. Sample Business Event Invitation Letter Email Formats Business event invitations must be prepared with a purpose and target group in mind. See a good example of a sample business event invitation letter in an email format that you can use for reference. Readers will appreciate transparency when it comes to ticket pricing. This email promoting the Masters of Marketing Conference put on by the Association of National Advertisers understands JPMordan’s brand recognition and effectively leverages it to lend credibility to the event. were sent and received every single day. Key Takeaway: Add multiple CTA buttons that lead to the same landing page and help to further emphasize the important of the action to readers. Before we dive right into the event email templates and examples, let’s take a look at the magic formula to make your email a success. Whereas the Conex email used an assortment of different images and colors, going in the complete opposite design direction can also have a positive impact. Every marketer can do better than “click here” – you should do your best to create an engaging and attractive call to action that compels your invitees to register. Let the Planning Commence. Sometimes, telling a story could more effectively achieve the objective. File Format. No need for colorful banners or eye-catching visuals. Add the following things in such emails: 1. Thus, a focus in all event invitations should be to clearly explain. So it shouldn’t come as a surprise that people often lose track of what a particular email wants for them to do. As you can see, the email places a big emphasis on sharing details about the agenda. What’s more is that they feature the JPMorgan’s CMO in a video convincing the reader to register for her session. companies and it does a great job of building hype for its Salesforce Live PDF; Size: 64 KB. Trying to grab the attention of your potential customers? This should be the ultimate goal when creating event invitation emails as part of your event marketing strategy. The short answer: there is no such thing. Piperlime sets a great example in their survey invitation email by conveying a sense of exclusivity with the opening line “You are among a selected group of customers”. People like the feeling of being special, so such a strategy works very well. What will the audience gain from the event, 2. We all live on our phones, so it’s unsurprising that’s where most people open their email. Percolate is a content marketing platform that was looking to promote their annual conference, Transition, by having a ping-pong party the day before the event. on the context. Learn from real examples, that can be used as templates for success, of what makes an effective invitation email that … All need proper registrations and reminders. Key Takeaway: If the resources are available, create a customized GIF that goes well with the message to keep the email invitation completely on brand. We’ve compiled a list of exceptional event invitation examples and organized them based on qualities that constitute a great email. In promoting their conference Conex, Uberflip chose to use vibrant visual elements to convey the information as opposed to relying heavily on text. Facebook makes this invitation stand out by focusing on clarity and subtlety. Hi [insert name], Due to the global outbreak of COVID-19, we’re getting in touch to let you know that [insert event name] won’t be going ahead as planned. To ensure that your readers understand exactly what action you want them to take, give them multiple chances to click on the desired link. Being as succinct as possible while still conveying all necessary information is crucial for event invitation emails. This subtle copy choice was done to reflect the lowercase type of the company’s actual name, keeping the email consistent with the brand. 20 Event Planning Email Best Practice Tips. Event Planning & Promotion; Jun 04, 2018 ; Email Marketing Event Marketing. There are two types of emails you need to send for an event: invitation emails and thank you emails. This webinar put on by Leanplum looks to inform attendees on the implications of GDPR. Use this to your advantage by personally inviting attendees, especially if you’re able to have one of your well-known speaker to do so. The data shows that email will continue to play a very important role in the event organizer’s promotional strategy. Bbc interview emails do an exceptional job of maintaining simplicity in both and! Make them want more information, nudging them closer to the main of! That the CTA in three different ways to keep the reader associates the email to maintain professionalism credibility... 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